Postcard Marketing – Say Hello To My Little Friend

I love postcards. I really do. Whether I need a low-cost marketing option to get the ball rolling for a new cash-strapped startup client, or I have an established firm looking for a quick infusion of extra sales to bump up their numbers, direct mail postcards are the little dynamos to get the job done. They’re like loyal sidekicks who always come through for me. Seriously, I just love...
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ProPainting and Remodeling, Thank You!

“It’s almost too easy to write a letter of recommendation, or a referral or a testimonial for Lynn Miller and her company, The Printheads. Why? For me, it all came down to one simple sentence: It’s all about total value. Anybody can pick a company to do business with if you are only considering price. And, any company can give you a lower price. But, what I have learned...
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Feels like butter, with a slight hint of mushrooms!

Silk Laminated Business Cards Can this be possible, that my latest experiment with business cards could remind me of buttery mushrooms? I’ve always loved to try the latest techniques and products on the market and when one of my suppliers announced their silk laminate I had to try it! I opted to try the silk laminate on my business cards first. We printed them full color on both sides and...
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Marketing – map your course for success!

Are we there yet? Marketing – map your course for success! There is a common misconception that a good product or service will simply sell itself. Many new and developing businesses spend so much time and resources on developing their product that when it comes to marketing it, they think, “It’s such a great widget, everyone needs it, I don’t need to do any more to...
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Meet The Head Printhead

As a high school freshman, Lynn Miller didn’t know that the Graphics Arts course she signed up for would set the stage for her future professional life, but the stage was set nonetheless. Immediately engaged by the “hands-on” nature of the field, she dove right in to the subject like a duck into water. By her sophomore year, Lynn had already landed a job at a local printing company, putting...
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Either Fish Or Cut Bait

This metaphor works well to encourage someone to get off their duff and do something, and I’m using it on myself as I ponder the task of launching my first ever blog. I’ve got a whole sack full of bait already cut, so it looks like it’s time to just wade in and start casting. Here goes! Hi, I’m Lynn Miller, founder of The Printheads, – print technology expert, and novice blogger....
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